Monday, March 24, 2008

Rapping up VTB's Dinner in NYC

Here's the wrap up from this year's Vintage Tub’s Networking Dinner at the Manhattan Penthouse in New York City after the SES Conference. From wrapping sushi to an actual rapper,Allan Dick spoiled his guests with:
  • 2 hours of hors d'oeuvres including mini crab cakes, variety of sushi, fried lamb raviolis, homemade guacamole and mini sandwiches
  • an open bar; greases the jaw for networking.
    • We don't encourage drinking here at VTB, but the first time meeting Allan, he informed me that those who drink make a larger income than those who don't due to the networking done. A fact I'll never forget.

  • Delicious dinner choices from Filet Mignon, Salmon and Pasta with volcano cake for dessert.
  • A rap performance from Chuck Lewis, aka MoSerious on search engine strategies

Sponsors of the event presented gifts and give aways to the guests including;
So who were some of the lucky guests?

Dana Todd, CMO of Newsforce, Founder of SEMPO and Jeffrey Pruitt, President of SEMPO (I even had the privilege by them at dinner).
Kristopher Jones, President & CEO of pepperjam
Mike Grehan,
Global KMD Officer of Acronym Media
..and over a hundred others including our sponsors and corporations including Google,Yahoo, Microsoft, Victoria’s Secret,, Search Engine Journal.

Friday, March 21, 2008

VTB goes to NYC for SES Conference

An opportunity of a lifetime struck Vintage Tub interns this week when the General Manager, Allan Dick, Jr., invited us to attend the Search Engine Strategies 2008 Conference and Expo at the Hilton in New York City. We woke up at 5 am on March 18th like little kids on Christmas morning to start our travel into the city for a full day of fun.

Defining Fun:
  • Listening to presentations and panel discussions that cover literally all aspects of search engine-related promotion.
  • Choosing between 16 different sessions all in one day, ranging from Introduction to Search Engine Marketing, Universal Search to Optimization, Analytics and Paid Search.
  • Having the sessions presented by the industry's top Search experts and representatives of the Search Engines themselves, just to name a few:
  • Learning the most innovative and current technology that even advanced search marketers were not unaware of until this week.
  • Meeting and networking with people of similar interests in e-commerce.
  • Visiting the 100’s of expo booths to stock up on pens and sticky notes.
  • Searching booths for better gifts like Steak Media's purple cow, Acronym Media's hand sanitizer for “hands-on search” and delicious baked cookies from Omniture.
Although the 7 of us are all SEMPO Certified, we were still impressed by the amount of new info we learned in just one day and can only imagine being there for 4 days. I also noticed something about the environment we were in; we were the youngest people there. There were plenty of young business men and women, but they were clearly employees of their business, not college students. There were very few interns here because employers would rather invest their money for a "platinum pass" in their employees before interns (let alone seven!). I’m sure I can speak for the rest of the interns when I say that it made us all appreciate the trip that much more.
At 6 pm, when the conference sessions were complete, our day was far from finished. Leaving the Hilton, we relocated to the Manhattan Penthouse where our manager threw a networking dinner party with over 120 guests from the conference a
nd industry. As if the day couldn’t get better, I was able to speak one on one with reps from SEMPO, 360i, ESPN, Microsoft, Google and many more, which deserves greater depth in a later post. With all this, a career experience of a life time was created.

Thank you to everyone (especially Allan, Mike, and Regina) who made this day possible for us. One for the books.

Friday, March 14, 2008

Suggestions for Clinton’s “Kitchen Sink” Campaign

Intrigued by Hillary Clinton’s “Kitchen Sink” Campaign, we suggest the entire Presidential race be won through the battle of various household items. Although the saying may be "everything but the kitchen sink", Barak Obama's 11 straight primary victories forced Clinton to use the last resort; the kitchen sink. It turns out to be her weapon of choice after winning the March 3rd primaries in Ohio and Texas. 
pedestal tub

Clinton’s Ohio and Texas primary victories are going to require Obama to come back with something bigger than the kitchen sink. An appreciate rebuttal for Obama in theme with appliances, yet adding a twist, would be to forget the kitchen and move to the bathroom. Being a specialist in both the kitchen and bathroom industry, we suggest the bathtub. Obama can show his chrome claws with a classic acrylic clawfoot tub, which is light weight making it easy to transport, unlike the traditional cast iron. With extra hands from his supporters, he can use the pedestal tub to guarantee a win.

As for Clinton, if she is thinking about using her victory weapon for the remainder of the race, she should change things up for each debate. Although she has been training for this race for years, her arm is going to be tired and sore when November finally rolls around. She should consider using a lighter sink, such as a stainless steel sink but using a gooseneck faucet to hook Obama closer so she won’t have to worry about the distance. Or she can opt to end the race early by taking Obama out with a fireclay kitchen sink. This adds a classy touch (as if throwing kitchen sinks isn't classy enough) and will be a one-punch knockout.